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About Us

Executive Summary

City Auto Motor Spares & Styling trading as City Auto was founded in 2019, specializing in wholesale and retail of hard parts and service kits, with a strong focus on accessories and styling. The target market includes car owners, mechanics, garages, panel beating companies, and government institutions in the Bulawayo and Matebeleland area.

The shop is located in a high-traffic area in the heart of Bulawayo CBD, with easy access to public and private transportation. The shop is staffed by experienced and knowledgeable employees who provide excellent customer service.


Market Analysis

The target market for the company includes car owners and mechanics in Zimbabwe, initially focusing on the Bulawayo area. The company targets both individuals and businesses. The company also aims to attract car enthusiasts looking for accessories and styling products. The market for auto parts in Bulawayo is expected to grow in the coming years due to an increasing number of cars in the country.

The company aims to capture a significant share of the market by providing high-quality products and services at competitive prices. The market size of auto parts in Zimbabwe is substantial and growing, as there is a high demand for various types of auto parts for different vehicles.

10 k+
Autoparts
20 +
Best Brands
13 k+
Customers
300 +
Car Models

What Defines Us

Mission

To offer excellent customer service and support, ensuring that our customers are always satisfied.

Vision

To be a trusted partner for car owners and mechanics in the Bulawayo area.


Strategy

City Auto is a wholly owned subsidiary of the Lawrie Group, a diversified pan-African automotive solutions provider.